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The Pet Food Manufacturers’ Association (PFMA), Aviation House, 125 Kingsway, London, WC2B 6NH



PDSA has launched its third Pet Animal Welfare Report, which focuses on the major animal welfare issues for the nation's cats, dogs and rabbits. PFMA supports the charity's aim to get the nation to take part in the Big Pet Check and also urges pet owners to use the Pet Size-O-Meter as a complementary tool.

PDSA has launched its third Pet Animal Welfare Report which focuses on the major animal welfare issues for the nation’s cats, dogs and rabbits. The survey highlights that there is still a strong need for education to ensure that pets are getting the level of care they need and deserve.  

Key findings from the report include:

- 1 in 3 dogs and 1 in 4 cats are overweight

- 53% of dogs were given human leftovers as treats, which the PDSA said contributes to obesity in pets

- Only 5% of cat owners look at body condition score (body shape) and weight before deciding how much to feed

- Exercise levels for many dogs are insufficient

Educating on good nutrition, healthy feeding and weight management is a key activity for the PFMA. In 2009 we launched our first obesity campaign and developed the Pet Size-O-Meter, a user friendly tool for owners to use at home to assess whether their pet is a healthy size. This year we launched our ‘Weigh in Wednesday’ initiative which encouraged owners to visit their local pet care specialist for a weight check and feeding advice. Weigh in Wednesday will be back in May 2014 and we look forward to a continued collaboration with those in pet world.   

For more information on nutrition, feeding advice, the Pet Size-O-Meter and a ‘Healthy Pet Starter Kit’, please visit: 

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