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Address

The Pet Food Manufacturers’ Association (PFMA), Aviation House, 125 Kingsway, London, WC2B 6NH

Email

info@pfma.org.uk

PET OWNERS ENCOURAGED TO TAKE PART IN PFMA'S NEXT MONTH OF 'WEIGH IN WEDNESDAYS'

Did you know that 50% of pets seen by vets in the UK are overweight? If you are a pet owner who is unsure if your pet is overweight, struggles to stick to a weight loss regime or you just don’t know how to start then take part in the PFMA’s next month of ’Weigh in Wednesdays’ starting from the 7th August and running throughout the month.

Following on from the huge success of the initial ‘Weigh in Wednesdays’ in May and as part of the PFMA’s ongoing ‘Friends for Life’ campaign, pet owners are encouraged to check their pets body condition and take action to ensure it’s within ‘healthy’ limits.

Pet owners can visit the PFMA website to download a FREE pack containing all the tools needed to get started - from a Pet Size O Meter to check body condition, food diary, top tips and lots of information on good nutrition, responsible feeding and well being, all designed to improve longevity of pets. Get involved, tell your friends and keep a friend for life! For more information and to download the FREE starter toolkit, please visit www.pfma.org.uk/weighinwednesday

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The pet food industry: Playing a part in sustainability and reducing carbon emissions

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With previous experience from a number of trade associations, including some time in Brussels, Michael Bellingham, chief executive
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