Every year the PFMA commissions the well respected Pet Population report, which looks in detail at pet ownership trends. In 2016 it is estimated that 11m (40% of) households have pets. The pet population stands at around 57 million.
|2015-2016 Rolling Total||Pet population (m)||% households with ..…|
|Tortoises / turtles||0.3||1%|
Each year a representative sample of UK adults are interviewed, by TNS, in face-to-face interviews, regarding their pet ownership. Historically, a sample of over 2,000 people were interviewed each year, but in the last two years a sample of over 4,000 people have been interviewed. In order to further reduce statistical uncertainty, survey results are averaged over 2 years, giving an effective sample of over 8,000 people.