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Market Data 2017

The charts below detail market volume and market value of all pet food types 2007 - 2016.  

For additional detail or information please check our annual reports or email info@pfma.org.uk.

WET DOG 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016
Volume (000 tonnes) 310 310 303 301 296 294 294 291 284 273
% change 0% 0% -2% -1% -2% -1% 0% -1% -2% -4%
Value / £ms 301 307 325 325 329 334 341 336 329 318
% change 1% 2% 6% 0% 1% 1% 2% -1% -2% -3%

 

DOG DRY Complete 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016
Volume (000 tonnes) 382 394 405 413 407 412 416 422 414 418
% change 2% 3% 3% 2% -1% 1% 1% -1% -2 1%
Value / £ms 492 533 546 557 560 576 588 593 570 573
% change   8% 2% 2% 1% 3% 2% 1% -4% 0%

Note1: 2014 Volume amended to provide an agreed growth rate for 2014 & 2015

DOG MIXER 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016
Volume (000 tonnes) 47 45 43 42 40 40 39 38 38 37
% change -5% -3% -4% -4% -4% -2% -2% -2% 0% -2%
Value / £ms 28 28 27 26 25 25 25 24 24 24
% change -5% 1% -4% -3% -3% -1% -1% -2% 0% -1%

 

DOG TREATS 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016
Volume (000 tonnes) 73 74 75 76 78 81 85 89 91 107
% change 2% 2% 1% 2% 3% 3% 4% 5% 2% 6%
Value / £ms 268 297 313 326 339 352 371 395 410 434
% change 10% 11% 5% 4% 4% 4% 5% 7% 4% 7%

 

CAT WET (single) 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016
Volume (000 tonnes) 178 187 190 192 198 204 208 209 220 227
% change 4% 5% 1% 1% 3% 3% 2% 1% 3% 3%
Value / £ms 435 479 522 527 539 552 574 586 607 630
% change 10% 10% 9% 1% 2% 2% 4% 2% 2% 4%

Note 1: 2014 Volume & Value amended to provide and agreed growth rate for 2014 & 2015

CAT WET (multi) 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016
Volume (000 tonnes) 155 139 130 122 116 112 110 102 92 84
% change -10% -10% -6% -6% -5% -4% -2% -7% -10% -9%
Value / £ms 159 151 158 150 140 135 133 121 107 96
% change -10% -5% 5% -5% -6% -4% -1% -9% -12% -10%

 

CAT DRY Complete 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016
Volume (000 tonnes) 85 87 89 91 94 95 95 94 93 96
% change 3% 2% 2% 3% 3% 1% 0% -1% -1% 3%
Value / £ms 198 208 223 232 234 237 242 243 243 256
% change 1% 5% 7% 4% 1% 1% 2% 0% 0% 5%

 

CAT TREATS other 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016
Value 20 23 54 64 79 91 102 119 120 126
% change 14% 10% 137% 19% 24% 15% 12% 17% 6% 5%

Note: 2014 Value amended to provide an agreed growth rate for 2014 & 2015

RABBIT 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016
Volume (000 tonnes) 53 55 56 58 58 57 53 53 52 49
% change 3% 3% 1% 3% 0% -1% -7% -1% -2% -5%
Value / £ms 44.25994706 51 51 53 54 54 53 52 51 47
% change 7% 15% 0% 4% 2% 1% -3% -2% -2% -6%

 

GUINEA PIG 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016
Volume (000 tonnes) 14 14 15 15 15 15 14.0 14 13.6 13
% change 1% 2% 1% 3% 0% -2% -4% -1% -2% -4%
Value / £ms 11 12 12 13 13 13 12.7 12.6 12.3 12.3
% change 4% 13% 1% 4% 2% 0% -2% 0% -3% 0%

 

RODENT 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016
Volume (000 tonnes) 8 8 8 9 9 8 8 8 8 7
% change 0% 3% 1% 2% 0% -2% -3% -1% -3% -5%
Value / £ms 8 9 9 9 10 9 9.3 9.0 9 8.3
% change 1% 14% 2% 3% 2% 0% -2% -3% -4% -5%

 

INDOOR FISH 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016
Volume (000 tonnes) 1 1 1 1 1 1 1 1 1 1
% change     n/a   -1%   2% -4% -6% 0%
Value / £ms 53 53 53 53 55 55 56 54 52 53
% change     n/a   3%   3% -4% -5% 2%

Note 1: No figures were available for 2010 & 2012, so for completeness these are assumed to be as in the previous year.

Note 2: No figures were produced in 2007 & 2008, so for completeness these are assumed to be as in 2009.

Note 3: 2011 growth is expressed compared to 2009, and 2013 growth is expressed compared to 2011.

OUTDOOR FISH 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016
Volume (000 tonnes) n/a 3 3 3 2 2 2 2 2 2
% change   n/a 0% -3% -3% -3% -3% 2% 1% -9%
Value / £ms n/a 19 19 18 18 17 17 17 18 16
% change n/a n/a -1% -2% -2% -3% -2% 2% 1% -8%

Note: No figures were produced for 2007, so for completeness these are assumed to be as in 2008.

TOTAL PET FOOD 

(exc caged bird) 

2007 2008 2009 2010 2011 2012 2013 2014 2015 2016
Volume (000 tonnes) 1,310 1,317 1,316 1,321 1,315 1,320 1,324 1,327 1,308 1.312
% change   1% 0% 0% -1% 0% 0% 0% -1% 0%
Value / £ms 2,037 2169 2311 2353 2395 2451 2523 2563 2551 2593
% change   6% 7% 2% 2% 2% 3% 2% 0% 2%
 

 

CAGED & AVIARY 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016
Volume (000 tonnes)         13 13 13 13 13 12
% change           0% 0% -1% 1% -5%
Value / £ms         12 13 13 13 13 12
% change           4% 0% 1% 1% -5%

Note: No figures were produced for 2007 - 2010, so for completeness these are assumed to be as in 2011.

Note: Figures for Trill in Grocery added in for 2014 & 2015.

TOTAL PET FOOD

(inc caged bird)

2007 2008 2009 2010 2011 2012 2013 2014 2015 2016
Volume (000 tonnes) 1323 1331 1330 1335 1328 1333 1337 1340 1321 1325
% change   1% 0% 0% -1% 0% 0% 0% -1% 0%
Value / £ms 2049 2181 2323 2365 2407 2464 2535 2575 2563 2605
% change   6% 7% 2% 2% 2% 3% 2% 0% 2%

Note: 2014 Volume changed for Dog Dry Complete, Cat Wet Single Serve, Cat Wet Single Serve and Cat Treats.

Note: 2014 Value changed for Cat Wet Single Serve and Cat Treats.